2 PM, introduced by Asian Thai Foods, is the new contender on the instant noodle market. The ready-to-eat ramen outweighs its competition at 100 grams and has four seasonings to the regular three?something the company hopes will snare consumers who eat noodles for their meals. Competitively priced at Rs 12, these noodles promise you will ?Hunger no longer?. The company also introduced the first instant noodles in a disposable hygienic cup with a fork, 2 PM Cup Noodles. The cups are priced at Rs 25. To order online: www.rumpum.com.
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Business Briefs | From Issue #125 (December 27, 2002 - January 2, 2003)
